World Tea Media

World Tea Media is an integrated media company, dedicated to providing business solutions to the global tea industry. Events include the annual World Tea Expo and World Tea East. World Tea Media also produces the North American Tea Championship and World Tea News, the premier news portal for the tea industry.

World Tea ExpoDedicated to creating a vibrant community, World Tea Expo is the largest trade show and conference in the world for premium tea and related products; it’s the three days each year when industry professionals connect face-to-face to unveil new products, optimize high quality merchandise, gain in-depth product knowledge and network with peers.

As the epicenter of the North American specialty tea market, World Tea Expo serves the $8 billion US tea industry, expected to grow an additional $2 billion by 2014.  Specialty/premium tea is driving this growth and holds nearly 60% of the market-share today; it remains the main focus of products, services and education at World Tea Expo.

Retailers, tea room owners, distributors, F&B directors, spa managers, specialty grocers, mass merchants and other business professionals attend the Expo to see more than 200 high-quality tea suppliers and related vendors exhibit new products and innovations. More than 45% of exhibiting companies exhibit no where else; attending World Tea Expo is an exclusive opportunity to visit these suppliers.

World Tea Expo will take place June 7-9, 2013, Las Vegas, NV

Healthy Beverage ExpoFrom the producers of World Tea Expo comes a fresh new event focused on the fastest growing beverage categories in the country, Healthy Beverage Expo. New Products. New Ideas. New distribution channels. New ways to take on the world. It’s all good. “Healthy” is hot. Healthy beverages are cool. And now there’s a smart new trade show and conference focused exclusively on fueling the strong young trend.

Healthy Beverage Expo is an innovative marketplace specifically created to give you pure and undiluted access to all the new and exciting opportunities this growing category represents. Healthy Beverage Expo is strategically co-located with World Tea Expo to allow the value of a focused vertical event with the benefit of a horizontal buying platform. Exhibitors at both shows get access to two buying audiences and buyers get access to both show floors with one registration.

World Tea News offers business insight for the tea trade, an online source of news, information and features for the global tea industry. With our roots in the specialty tea business, World Tea News remains loyal to its core audience of independent tea retailers. As the consumption of specialty tea has grown, so has World Tea News. The online publication and e-newsletters are read by independent tea room owners and mass merchants as well as tea artisans, hand-crafting teas and large-scale growers. The rapidly growing use of tea in non-beverage applications, such as personal care and household products, continues to bring a more diverse readership to our pages.


 World Tea East is a regionally focused event that supports & fuels the expanding demand for specialty tea and related products in the Northeast, mid-Atlantic and Southeast United States, and provides solid tea education for the category’s ever-growing popularity. New in 2013, World Tea East will co-locate with the Atlanta Foodservice Expo facilitating access to 5,000+ foodservice buyers in addition to the core retail attendance. World Tea East will take place October 20 – 22, 2013 at the Georgia World Congress Center

The North American Tea Championship is an independent competition, judged by professional cuppers, to distinguish the highest quality & best tasting teas commercially available in the North American marketplace.

The Tea Championship consists of four evaluations per year. Fall harvested teas are judged in February. Iced teas, both RTD and foodservice, and evaluated in May with a national press release prior to the start of National Iced Tea Month in June. Spring harvested teas compete in July, and single serve / bagged tea award-winning recognition takes place in November. For complete details on teas evaluated in each competition, please visit

Winning companies also have an opportunity to showcase their teas at the annual World Tea Expo, the premier trade event for the industry, as well as the regional event, World Tea East, in both North American Tea Championship Tasting Winners’ Circles if exhibiting.